Apparent Inc. was formed in 1999 to develop software for the specific needs of the retail environment.

Our clients know the importance of merchandising at retail. As a partner, our goal is to enhance the effectiveness of merchandising efforts. The targeted results:

increased sell-through / increased UPTs / improved push rates

How? Apparent provides unique tools to engage a visual merchandiser. We create simple, tailored interfaces to procedures such as:

• populating fixtures with product images
• quickly previewing/editing assortment decisions
• modifying a fixture's features (shelving, hanging bars, etc.)
• arranging fixtures to create space plans

These functions are ideally displayed in 3D environments, and are most effective when used by distributed workgroups. Hence, we specialize in web-based applications incorporating 3D imagery.

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